Random Acts of Reality

ROZEE.PK’s Basanti on the roads of Lahore

ROZEE.PK has come up with a brilliant idea of advertising that has been successful gaining attention of the local public who are still unaware of the company. ROZEE.PK has acquired a rickshaw (a form of transport in Pakistan) and named it Basanti. The rickshaw runs on CNG and has a GPS tracking system that is used to track its location. Glorified with Rozee.pk‘s pictures on it, the rickshaw is red in color and gives a smooth, comfortable ride. It has a message written in Urdu “Jiddi rozee nahin – odha kuch nahin”, claiming “One who does not have a job does not have anything”. This form of advertising has been much appreciated by the public as well as industrialists. It is not only marketing, but also catering to society need of “green” transportation. Read More

M9 – Zong to Launch New Package

I just watched a new tv ad on dunya news about a new mobile plan which is probably from Zong. According to this tv ad, mobile users will be able to register their own number by visiting www.m9.com.pk Read More

Google and YouTube Delegates in Pakistan

Pakistan is on the threshold of technology and though it has only 10% technology penetration, there is a strong platform for growth and investments. This is what Google and YouTube delegates observed about the technology scene in Pakistan when they came here for the International Youth Conference. According to the delegates, the 62% of Pakistani youth are a huge asset for the nation if there is a proper channel to guide them for utilizing technology to benefit their own future as well as that of the nation.
The average Pakistani spends just $3/month on mobile communication and around $13/month on broadband facilities. This shows that there is a potential for technological growth in Pakistan, as the local media industry is enhancing the use of online sites like YouTube, Facebook and Twitter to promote as well as run businesses. The youth here now watches shows/dramas/music on YouTube rather than sitting and watching on the TV screen.

The Pakistani media is booming, within just 8 years of media freedom in Pakistan. Private channels are numerous and these channels are integrating the use of technology with their service and business strategies. There is an increasing rate of data download and uploads and most importantly the growth of freelancers who are working endlessly on outsourcing projects. Online job providers such as Elance and Freelancer.com have Pakistanis as amongst their highest subscribers and job providers.

The Google delegates did not only superficially analyze Pakistan’s technological development, but also conducted interviews with ministers and leaders to discuss about the future of Pakistan’s technological development.

Mobilink Edge and GPRS settings for Blackberry Handsets

I had been using Mobilink Blackberry services for last two years and paying to Mobilink for the BIS (Blackberry Internet Services) for just push email since the blockage of Facebook by the Lahore High Court due to blasphemous page on Facebook. So, I decided to unsubscribe from the blackberry services to save some money and activated GPRS. I am now using GPRS/Edge on my Blackberry Curve and enjoying all the services Read More

ROZEE.PK wins brand of the year award 2009

ROZEE.PK – Pakistan’s # 1 job website won brand of the year award 2009. The award was presented by Syed Yousuf Raza Gilani, prime minister of Pakistan on 7th May, 2010 at  governor house Karachi. Read More

Users can Update Their Facebook Status Through Yahoo Mail.

A great news for Yahoo Users. Now they can update their Facebook status via Yahoo Mail. As you all know that Yahoo is making special arrangements to fulfill the requirements of  their social media. That’s why they  have made an agreement with Facebook to provide their users a lot more facilities. Read More

Microsoft launches Explore Pakistan campaign.

Microsoft has launched a national campaign entitled “Explore Pakistan” for the celebrations of Pakistan day. Microsoft campaign has already been started from 23rd of March, 2010 and it will continue for next two month. The campaign includes a quiz which is accessible only thorough Microsoft’s latest web browser internet explorer. Read More

Gmail Now Alerts Users of Suspicious Account Activity

Google, the largest and most popular search engine has started focusing to improve the security of their innovative product, gmail. So, in this context, gmail team has rolled out security alerts. These latest security features will enhance you gmail account security with vision of keeping your personal email account safe from spammers and hackers. Read More

Google Is The Only Hope for US People Regarding Broadband Internet

For the bright future of broadband internet facilities in the USA, the FCC has established  the National Broadband plan but we are screwed. The Federal Communications Commission announced  National Broadband Plan last week, their aim is to  provide universal, affordable 100 megabits per second broadband internet service to 100 million households at reasonable rates  by 2020. No doubt they have made serious efforts  including very important tasks  towards  opening space in the broadcast spectrum but they still  have not access the problem creating source .You know very well that  without increasing  competition, broadband service in the United States will flop and throw USA behind the developed countries. Read More

Google Launches Smart Rescheduler Calendar

To schedule company meetings is a very tough task now a days. It is very hard to manage the time slot for all the people who have to attend the meeting. Google has launched a new Google Calendar Labs for this problem. This smart Calendar is called the Smart Rescheduler that brings some search smarts to the problem. The Product Manager Of  Google Calendar Cyrus Mistry says, all the Google apps customers got it yesterday night. We think it is just like we are giving every employee their own administrative assistant. Read More